Version Solution https://versionsolutions.in/ Best Digital Marketing Company in Chennai Sat, 28 May 2022 11:44:35 +0000 en-US hourly 1 https://versionsolutions.in/wp-content/uploads/2021/10/cropped-version-solutions-logo-blue-32x32.jpg Version Solution https://versionsolutions.in/ 32 32 Top 10 Google Popular Products Used ? https://versionsolutions.in/2022/05/28/top-10-google-popular-products-used/ Sat, 28 May 2022 11:24:41 +0000 https://versionsolutions.in/?p=5252 Boost Your Brand

Top 10 Google Popular Products Used ? 1. Google Search Engine2. Google Chrome3. Gmail4. Android 5. YouTube6. Google Adsense7. Google Drive8. Google Ads9. Google Maps10. Google Docs This list is getting updated as you read this. These are Google’s most widely used tools, but they are not all there, as Google is always on the […]

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popular google products

Top 10 Google Popular Products Used ?

1. Google Search Engine
2. Google Chrome
3. Gmail
4. Android
5. YouTube
6. Google Adsense
7. Google Drive
8. Google Ads
9. Google Maps
10. Google Docs

This list is getting updated as you read this.


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These are Google’s most widely used tools, but they are not all there, as Google is always on the move, both developing products and acquiring new business channels. In fact, in the meantime Google is also working on other projects like Google Fiber, Loon project and several more.

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]]> What is the difference between Google Ads and Google Ads 360? https://versionsolutions.in/2022/05/28/what-is-the-difference-between-google-ads-and-google-ads-360/ Sat, 28 May 2022 00:00:27 +0000 https://themepanthers.com/wp/creote/v1/?p=4027 Boost Your Brand

What is the difference between Google Ads and Google Ads 360? The key difference in SA 360 has       – Cross Engine Integrations Google Ads, Microsoft Ads, etc. are all centralized into one advertiser account by the agency. Ad agency can publish ads from one centrailized account which makes it simple and powerul. – […]

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What is the difference between Google Ads and Google Ads 360?

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The key difference in SA 360 has

 
 

 

 – Cross Engine Integrations

Google Ads, Microsoft Ads, etc. are all centralized into one advertiser account by the agency. Ad agency can publish ads from one centrailized account which makes it simple and powerul.

– Automation of Bidding Strategy

The robust feature allows to set minimum or maximum ROAS(Return On Ad Spend) and CPA(Average Cost Per Action) to handle bidding strategy. The Automation works on the selection of location, remarketing feature and other time constraint process in a short time.

– (DDA) Data Driven Attribution

A model is created for conversion credit through conversion path from the data analysis of campaigns. This model helps to give a clear picture on the clicks for each keywords and other features which leads to conversion.

– DoubleClick Search

Search Ads 360 (DoubleClick Search) uses URL redirection to track performance metrics for individual ads, keywords, and other items that can specify a landing page URL or a URL template. URL redirection is a standard Web technique that directs a click through one or more services or vendors before landing on a web page. Each service or vendor may add information to the URL, or it may use information in the URL to track activity.

– Flood Light Tags

Floodlight is the conversion tracking system for the Google Marketing Platform. In Google Ads (AdWords), conversion tracking is not as easily integrated with all the properties within Google Marketing Platform as Google Ads (AdWords) tags are specific to Google Ads (AdWords) unlike Floodlight Tags in Search Ads 360 (DoubleClick Search) which are designed to integrate seamlessly with all GMP properties.

–Budget Management

The budget management, handling structural changes, event triggered changes are all in a single platform, report on performance at scale or in granular level comes as a big advantage for the sa 360.

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With Search Ads 360 (DoubleClick Search), saves time and reduce complexity to handle the campaigns, It can increase your Return on Investment (ROI) for search marketing strategy.

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]]> What is SSL and why it is important to consider? https://versionsolutions.in/2022/02/08/what-is-ssl-and-why-it-is-used/ Tue, 08 Feb 2022 09:04:52 +0000 https://themepanthers.com/wp/creote/v1/?p=4016 Boost Your Brand

What is SSL and why it is important to consider?  What is the difference between Google Ads and Google Ads 360? SSL stands for Secure Sockets Layer, one of the security protocol that is used to create an encryption link between a web server and a web browser.  Websites need to add SSL certificates to […]

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What is SSL and why it is important to consider? 

what is a ssl certificate

What is the difference between Google Ads and Google Ads 360?

SSL stands for Secure Sockets Layer, one of the security protocol that is used to create an encryption link between a web server and a web browser. 

Websites need to add SSL certificates to make payment secure online transactions and keep customer information secured. You can tell if a website is using SSL when a padlock is displayed or the browser address bar shows the URL as HTTPS instead of HTTP.

The only difference between the two protocols is that HTTPS uses TLS (SSL) to encrypt normal HTTP requests and responses. 

What are the types of SSL and its purposes?

Extended Validation (EV SSL) Certificates

  • verifying the legal, physical and operational existence of the entity
  • verifying that the identity of the entity matches official records
  • verifying that the entity has exclusive right to use the domain specified in the EV SSL Certificate
  • verifying that the entity has properly authorized the issuance of the EV SSL Certificate

Organization Validated (OV SSL) Certificates

The CA checks the right of the applicant to use a specific domain name PLUS it conducts some vetting of the organization. Additional vetted company information is displayed to customers when clicking on the Secure Site Seal, giving enhanced visibility in who is behind the site and associated enhanced trust. Organization name also appears in the certificate under the ON field.

Domain Validated (DV SSL) Certificates

DV SSL Certificates are fully supported and share the same browser recognition with OV SSL, but come with the advantage of being issued almost immediately and without the need to submit company paperwork. This makes DV SSL ideal for businesses needing a low cost SSL quickly and without the effort of submitting company documents.

SAN Certificates


They are often used for Unified Communications (UC) to secure Microsoft Exchange 2007 Server, Office Communications Server 2007, or Mobile Device Manager. For example, you can secure all these domains with a single SAN Certificate:

www.domain.com
www.exchange.domain.com
www.domain.net
www.new.domain.net

Wildcard SSL Certificate

A wildcard certificate is a digital certificate that is applied to a domain and all its subdomains. Wildcard notation consists of an asterisk and a period before the domain name. Secure Sockets Layer (SSL) certificates often use wildcards to extend SSL encryption to subdomains.

Multidomain Wildcard SSL

Under a multi-domain wildcard SSL certificate, a user can protect multiple fully qualified domains and their unlimited number of sub-domains (up to the first level). Multi-domain wildcard SSL is an excellent choice for the users wishing to secure multiple domains along with an unlimited number of sub-domains.

Positive SSL

Positive SSL certificates are a low-cost solution for website security. Positive SSL is an affordable option for small businesses that want to gain website visitors’ trust by authenticating their identity and securing the data transferred online. Positive SSL is a worth investment for start-ups and businesses.

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NOTE: When you see a padlock icon next to the URL in the address bar, that means SSL protects the website you are visiting. If not please try to avoid to hit any bad links, ok buttons, ads which gets popped out during that loading time. The best thing is try to close the particular page from your browser as soon as possible.

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